Discover the Automotive Portfolio
From supercars to public transport we are the market leaders in adhesive solutions for Automotive. Our product managers are thrilled to present our latest innovations, all available now:
Supreme Wrapping Film™ 2025 Spring Launch
3 Stunning New Colours Are Here!
MPI™ 1104 EA PW
The next generation in our Digital Wrapping Film portfolio.
MPI 2004 EA White Gloss Perm. Grey.
New Addition to the MPI 2000 Series – Introducing MPI 2004 EA White Gloss Perm. Grey! Enhance your offerings with the MPI 2004 EA - ensuring high quality and ease for your customers' projects.
Supreme Wrapping Film™️ Yiannimize Series
Introducing Supreme Wrapping Film™ Yiannimize Series - 4 New Colors!
October 2024
700 Premium Film™ - 20 new colours available!
A long standing favourite for applications with coloured films, the 700 Premium Film range has improved further. Explore a selection of 20 additional colours, which includes 6 in gloss and 14 in matt finishes. This range also features 7 pastel shades.
SWF Fall Launch 2024
We are happy to announce the introduction of 3 brand new Supreme Wrapping Film™ colours to our renowned Supreme Wrapping Film™ Series.
Embark on a memorable trip with the new - SWF Satin Metallic Flamingo Dance, SWF Satin Jade and SWF Gloss Misty Grey.
September 2024
MPI™️1103 Smart Wrap + DOL 1360Z Smart Lam
Smart Fast Application and excellent printability for your vehicle graphics.
New September 2024
New Supreme Wrapping Film™ Rugged Series
We are happy to introduce to you Avery Dennison Supreme Wrapping Film™ Rugged Series. The SWF Rugged Series has a unique rough texture that creates a distinct look and adds a touch of extra toughness to any vehicle.
New - March 2024
800 Premium Cast™
The 800 Premium Cast portfolio is a unique medium-to-long life sign-cut range for both indoor and outdoor applications. It also extends the application range thanks to the availability of the Hi-Tack adhesive for low energy substrates and of the Easy Apply™ technology for faster installation.
Last Updated: 2024 (January)
New DOL 1460 MAX
The DOL 1460 Max offers the best in class
performance, offering 8 years vertical and
4 years horizontal durability and pairs this with a
glossy finish that makes your graphics shine.
New - November 2023
Supreme Wrapping Film™ 2023 Fall Launch
We're thrilled to announce the introduction of new Supreme Wrapping Film™ colours to our renowned Supreme Wrapping Film™ Series. We are adding 3 new exiting satin colors to the portfolio - SWF ColorFlow™ Solar Dawn (Black/Red), SWF ColorFlow™ Frozen Ocean (Cyan/Blue) and SWF ColorFlow™ Moonstone (Silver/Blue).
New - September 2023
SPF-Satin
Avery Dennison SPF-Satin is the latest addition to the Supreme Protection Film series. The self-healing paint protection film offers a luxurious satin finish with performance and application characteristics one can expect from the range of premium SPF products.
New - July 2023
New MPI™ 2005 EA™ RS Superslide
The new MPI 2005 EA™ RS Superslide has outstanding printability, demonstrating a high degree of dimensional stability and providing excellent slideability as a result of its low initial tack.
July 2023: New MPI™ 2005 EA™ RS Superslide
777 Cast Film - with a new solvent-free adhesive: iA Tech™
The high-performance graphic film with an innovative solvent-free adhesive.
2023 (January)
Extension of 700 Premium Film™
Extension of 700 Premium Film™
Sign-making just got easier! A long-standing favourite for applications with coloured films, the 700 Premium Film range has improved further. It now offers 25 colours with Easy Apply™ technology!
2022 (October)
Fluorescent 900 - New!
Fluorescent 900 - New!
The eye-catching answer to safety and sales! Add a fluorescent look to your next project with the Fluorescent 900 Series. These premium quality, high-performance films offer high visibility wherever high conspicuity is a priority - whether for safety or sales.
2022 (October)
Supreme
Protection Films Series
Avery Dennison SPF-X3 is the latest addition to the Supreme Protection Film Series. The high gloss 203 micron topcoated PU film features higher staining protection and a lower surface tension increasing water repelling properties.
Last update: 2022 ( May ) - SPF-X3
Updated SignFlex™
Trucks can be your brand’s best shopping window - traveling hundreds of kilometers across the continent every day. Avery Dennison SignFlex™ stands out, with colour-fastness and durability. It’s the obvious choice when you want to catch the attention of an audience on the move.
Last update: 2022 (June)
SP 1504 Easy Apply™
Shift up to a more sustainable solution and a spectacular wrapping
experience. The SP 1504 Easy Apply™ is a premium digitally printable film that is also PVC-free.
2022 ( April ) - New SP 1504 Easy Apply™
V-2000 Reflective Film
Avery Dennison® V-2000 reflective film of beaded technology is an excellent, economical choice offering premium benefits for promotional and non-critical reflective signs. It provides wide-angle reflectivity of incident light with impactful day and night visibility.
2022 V-2000 Reflective Film
Wrap Like a King 2021 "Local Edition''
Share it with Your Customers!
Vehicle wrap installers from over 40 countries are invited to submit their best full print or colour change vehicle wrapping projects. Send your customers to WrapLikeaKing.com to enter the challenge, starting 1st September, 2021. (submissions are accepted until 31st October).
More information & websiteRequest sample kitSupreme
Wrapping™ Film
Always first with the latest colour trends, superior performance and fast, easy application. Now with 4 new colours, each with hidden secret revealed with the power of light.
Last update: 2021 (March) - launched 4 new colours
MPI™ 1105
Wrapping Films
Designs pop on the leading printable MPI 1105 range. Easy to apply around curves and details, it also gives years of durable performance.
Last Update: 2021 June - MPI™1105 Petrol Resistant
Reflective
Chevron Markings
Effective hazard markings make vehicles much more visible, and the high performance of micro-prismatic reflective materials ensures that emergency vehicles stand out to passing motorists day and night.
Last update: 2019 Launch Chevron Marking